

NATIONAL CONTRIBUTION REPORT
82
Axiata Group Berhad | Sustainability & National Contribution Report 2016
Smart is a leading mobile telecommunications company in Cambodia with over eight million subscribers
and was the first telco to rollout 4G LTE services in 2014 and 4G+ in 2016. Being a strong advocate of
digital innovation that has continued to evolve into a digital lifestyle brand, Smart has launched various
value added services and digital services, in various areas including finance, insurance and entertainment.
National Contribution
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Aside from launching Smart Music, the country’s first music
streaming application in partnership with Universal Music, Smart
also launched SmartLuy, a mobile money service that allows mobile
consumers to transfer funds and make financial transactions digitally.
Through Smart Life Insurance, a product implemented in partnership
with BIMA, Smart is now the largest provider of life insurance in
Cambodia in terms of the number of people insured. In 2016, Smart
launched SmartPay, a payment solution via phone balance. Smart
has been recognised by the industry and international organisations
for its superior services, strong financial performance and national
contribution. For its contributions to social development, Smart won
the Telecom Asia Best Community Project Award for its involvement
in Cambodia’s National Literacy Campaign in collaboration with the
Ministry of Education, Youth and Sport as well as UNESCO. It has also
been lauded by the Global Banking and Finance Review as the Best
Telco and the Best CSR Company in Cambodia for two consecutive
years - in 2015 and 2016.
USD65
Contributed
1,047
Staff
Total Employees
million
in 2016
USD207
USD1
USD1.4
Every
Spent on Capex
and Opex
GVA Contribution
translated to
Capital and Operational Expenditure
USD313
(1.6% of the National GDP)
million
Contribution to Gross Value Added
Direct Employees
37%
Female
98%
Cambodian
Citizens
40,656
Jobs
1,047
26,921
Directly
Employed
12,688
Total Jobs Supported
Supported
Indirectly -
Operations
Supported
Indirectly -
Capital Investment
(3.6% of total national tax income excluding regulatory
related fees and payment)
million in taxes, levies and fees in 2016
USD140 USD33
Operational
Direct GVA
Capital
Investment
million
million
USD69
Operational Indirect
and Induced GVA
million
USD71
Productivity
GVA
million
USD75
Capital
Expenditure
million
USD133
Operational
Expenditure
million