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Business Review (cont'd.)
AwARdS
REGULATORY OVERVIEw
· Asia Pacific GCCRM Customer Management
developments in the political and macro-economic
Awards
situation in sri Lanka in 2008, with inflation weighing
Customer Management strategy Award ­
in at 20.6% proved extremely challenging for the sri
Asia Pacific
Lankan telecommunications sector. Additionally, dialog
Customer Management Technology Award ­
continued to face serious competition from existing
Asia Pacific
operators and new entrants from the indian sub-
Retail Customer Experience Award ­ Asia Pacific
continent who have entered the market with extremely
competitive pricing schemes.
· Dialog Telekom Ranked No. 1 in Business
Today's TOP 10
Against this backdrop, new taxation regimes targeted
at the telecoms industry such as the National Building
· Dialog Named Sri Lanka's Most Valuable Brand
Tax (NBT) and Conservation Levy and the issuance of
by Brand Finance (Lanka)
Private TV Broadcasting station Regulations were
issues encountered during the year.
Top of sri Lanka's Top 100 Brands index
(second year in succession)
A new interconnection policy based on the application
· SAP ACE (Award for Customer Excellence)
of cost-based interconnection rates was contemplated
2008 Awards
by the Regulator during the year but deferred to
2009. This together with a move towards a Calling
Best Telecommunication sector implementation for
Party Pays (CPP) regime from the current Mobile Party
Midsize Enterprises
Pays (MPP) scheme, is expected to be a catalyst for
· Asian CSR Awards
the expansion of mobile telecommunications including
to rural areas.
dialog's gift to the Ceylon school for the deaf
and Blind - The Ratmalana Audiology Centre, sri
Lanka's first digitally-equipped, state-of-the-art
OUTLOOK FOR 2009
hearing centre received an Award of Excellence at
the Asian CsR Awards in the `Concern for health'
The telecommunications industry in sri Lanka is one of
category.
the most influential industries in the country, propelling
sri Lanka toward a new age of information technology.
· SLIM Brand Excellence Awards
The industry has become a key factor in sri Lanka's
Most innovative Brand
development process, impacting individuals and
Best Mobile Brand
businesses through iCT driven solutions encompassing
fixed and mobile, data communication and satellite and
· 2008 Asia Pacific Customer Service
pay TV services. While much of sri Lanka's rural
Excellence Awards
population has yet to experience the full potential of
Best Customer service Centre Award
this robust industry, sri Lanka's telecommunications
sector has managed to maintain its growth momentum
amidst grueling market conditions.
Axiata Group Berhad
Annual Report 2008
112
(formerly known as TM international Berhad)